Job Description:
Are you a highly skilled Digital Marketing Specialist with a passion for data and analytics? We have an exciting opportunity for a contractor to join our team as a Digital Marketing Specialist with a specific focus on data-driven strategies. As a leading digital marketing agency, we believe in the power of data to drive successful marketing campaigns. Join us to leverage your expertise and make a significant impact on our clients’ success through data-driven decision-making.
Responsibilities:
- Develop and implement data-driven digital marketing strategies to optimize campaign performance and ROI.
- Conduct thorough data analysis using various tools and platforms, including Google Analytics, CRM systems, and marketing automation platforms.
- Interpret key performance metrics and provide actionable insights and recommendations to improve campaign effectiveness.
- Identify audience segments and leverage data to personalize messaging and enhance customer targeting.
- Collaborate with cross-functional teams to ensure proper tracking and reporting of marketing data across platforms.
- Implement A/B testing methodologies to optimize campaigns, landing pages, and conversion funnels.
- Stay up to date with industry trends and emerging technologies related to data-driven marketing strategies.
- Provide guidance and training to internal teams on data analysis and reporting best practices.
Requirements:
- Bachelor’s degree in marketing, statistics, data analytics, or a related field.
- Proven work experience as a Digital Marketing Specialist, with a focus on data and analytics.
- In-depth knowledge of digital marketing strategies, including SEO, SEM, social media advertising, and content marketing.
- Proficiency in using digital marketing tools and platforms, such as Google Analytics, Google Tag Manager, CRM systems, and marketing automation platforms.
- Strong analytical skills, with the ability to interpret complex data sets and translate them into actionable insights.
- Experience with data visualization and reporting tools to effectively communicate data-driven recommendations.
- Excellent communication skills, both written and verbal, with the ability to present complex data findings in a clear and concise manner.
- Self-motivated, detail-oriented, and able to manage multiple projects independently.
- Up-to-date with the latest digital marketing trends and best practices, particularly in data analytics.
This is a contract position offering flexibility and the opportunity to work remotely. We provide exciting projects and the chance to work with a diverse range of clients across various industries. If you are a data-driven Digital Marketing Specialist seeking contract opportunities and want to be part of a team that embraces data and analytics to drive success, we would love to hear from you!
To apply, please visit our website and submit your resume, your video intro, along with any relevant work samples or case studies that highlight your expertise in data-driven digital marketing.
Note: Only shortlisted candidates will be contacted for further assessment and interviews. We appreciate your interest in working with us and look forward to reviewing your application.